Key Legal Insights from 麻豆直播鈥檚 Automotive Team
Analysis by Julie Dautermann, Competitive Intelligence Analyst
麻豆直播 is here to help you through all aspects of rethinking your long-term business strategies, investments, partnerships, and technology. Contact the authors, your 麻豆直播 relationship partner, or our Automotive Team to discuss and learn more.
AUTOMOTIVE KEY DEVELOPMENTS
- U.S. new-vehicle sales are expected reach a SAAR of 16.8 million units in August, according to . Total vehicle sales in August are forecast to decline 5% year over year because by the Labor Day holiday falling into the August reporting month last year, as well as consumers that accelerated EV purchases ahead of the expiration of federal tax credits. Average monthly payments are expected to increase 3.7% YOY to $812, while interest rates are projected to drop six basis points to 6.55%.
- 麻豆直播 & Lardner represented autonomous trucking developer Gatik in its $200 million Series D financing, as well as the company鈥檚 partnership with PepsiCo. Gatik鈥檚 model is built around one of the most commercially compelling applications of autonomy: high-frequency regional routes that connect distribution centers and stores.
- Honda has asked suppliers to lower costs as it targets more than $9 billion in savings over the next four years to offset Chinese competition and EV-related losses.
- U.S. diesel supplies are at a , according to data released August 26 by the Energy Information Administration, and this could contribute to rising fuel prices in the coming weeks. Nationwide average diesel prices are currently than one year ago.
- Chinese regulators have of automakers, suppliers, and third-party testing labs amid that rapid vehicle development cycles in the nation could compromise safety. The inspections will address areas that include durability, production consistency, and driver-assistance and artificial intelligence features.
TRADE/TARIFFS
- Auto industry leaders thus far largely view President Trump鈥檚 to impose 50% tariffs on autos and parts from Canada beginning in January 2027 as a negotiating tactic, according to commentary featured in . This follows Canadian on $20 billion worth of U.S. imports, including steel and aluminum, beginning September 8 in response to the Trump administration鈥檚 August 22 of 50% tariffs on certain Canadian imports under Section 338 of the Tariff Act of 1930 after the breakdown in trade talks.
- Toyota and Honda to President Trump鈥檚 proposed 50% tariff on Canadian car imports, as they produce more than three-quarters of Canada鈥檚 vehicles.
- In a recent interview with , U.S. Trade Representative Jamieson Greer indicated that trade talks with Canada remain suspended. Canadian officials see little chance of restarting trade negotiations with the Trump administration before the midterm elections, while cautioning the 鈥�situation remains fluid,鈥� according to unnamed sources in .
- Despite the collapse of U.S.-Canada trade talks, Mexican President Claudia Sheinbaum for a trade deal with President Trump as her chief negotiator, Economy Minister Marcelo Ebrard, pursues goals that include lowering U.S. tariffs on Mexican steel, aluminum, and automobiles.
- U.S. Customs and Border Protection has the launch of the Consolidated Administration and Processing of Entries (CAPE) Phase 3 鈥� originally set for August 20 鈥� until further notice. Phase 3 covers refunds of IEEPA duties on finally liquidated entries for importers that have filed protective actions at the Court of International Trade, a category CBP has at roughly $11.4 billion. The status of CAPE Phases 1 and 2 are unaffected by this delay.
- CBP 颈蝉蝉耻别诲听补苍听鈥澛炉辞 improve聽visibility into the supply chains of goods imported into the U.S. The proposed effort is intended to 鈥渉elp CBP more effectively detect,聽stop, and prevent illicit聽imports聽that evade U.S. customs and trade laws.鈥澛�Public comments must be received on or before December 1, 2026.
- The Department of Commerce triple-digit tariffs on van-type trailers and subassemblies imported from China after finalizing investigations that determined they are being sold at unfair prices. The Commerce Department set countervailing duties of 134.75%, while trailers are facing an antidumping duty of 130.86%. The Commerce Department is also such trailers imported from Canada and Mexico, preliminarily finding that the goods from those countries are being sold at less than fair value.
OEMs/SUPPLIERS
- reports Toyota is closing in on GM鈥檚 sales lead in the U.S., as the American automaker prioritizes increasing profits while selling fewer vehicles.
- Nissan and Honda have to jointly develop standardized electronic control units (ECUs) and software for certain next-generation software-defined vehicles (SDVs) beginning in fiscal year 2029.
- Honda it may not build a new plant in North America if the United States-Mexico-Canada Agreement (USMCA) is not extended.
- Unifor members at GM Canada a three-year collective bargaining agreement that will bring GMC Sierra heavy-duty pickup production to Oshawa Assembly and prevent the CAMI Assembly Plant from closing. Unifor began contract negotiations with Stellantis , amid concerns the automaker may sell the Brampton Assembly Plant.
- In the , Chinese automakers sold more vehicles in Europe than they did during all of 2025. Chinese brands could collectively produce up to one million vehicles annually in Europe .
AUTONOMOUS TECHNOLOGIES AND VEHICLE SOFTWARE
- Einride Tesla Semis to its autonomous electric fleet over two years beginning in September, expanding its freight network across corridors in California, Texas, New Jersey, Illinois and Georgia.
MARKET TRENDS AND REGULATORY
- The National Highway Traffic Safety Administration into nearly one million GM pickups and SUVs based on complaints about engine failures. NHTSA is also a separate investigation into GM鈥檚 鈥渆Boost鈥� electronic braking system after complaints that failures may cause a loss of braking and steering assist, potentially affecting more than 1.2 million vehicles.
- Consumer complaints to NHTSA about exploding or shattering sunroofs are on pace to . The issue affects all major automakers, but regulators have attributed it largely to road debris rather than safety defects.
- The Department of Homeland Security and the Transportation Department are scrutiny of immigrant truck drivers, including by requesting nationwide licensing data to assess driver certifications. The push could further constrain trucking capacity across the U.S., putting upward pressure on freight pricing.
- The transportation cost index in the August rose 3.1 percentage points from July, marking the fourth increase in five months and signaling continued upward pressure on freight transport costs.
- including Xpeng, BYD and Chery Automobile are among the companies that have recently increased their investments into humanoid robot development, betting that AI advances will eventually enable humanoids to be capable of learning nearly any task.
- China expects to build more than 100,000 humanoid robots this year, up from 20,000 in 2025. Analysis in reveals a 鈥渨idening gap鈥� between the Chinese government鈥檚 ambitions and humanoids鈥� capabilities, 鈥渞esulting in a market where manufacturing capacity outpaces commercial demand, key players rely on subsidies and prices are falling.鈥�
HYBRID AND ELECTRIC VEHICLES
- Hybrid market share is on track to to 18.2% of U.S. new light-vehicle sales in August 2026, representing 35.5% YOY growth. U.S. battery EV market share is estimated at 7.2%.
- Stellantis to develop electrified Jeep models with Dongfeng Motor Group, using its Chinese partner鈥檚 technology and manufacturing capabilities, marking the American brand鈥檚 return to Chinese production after a .
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